- Moroccan startup Hypeo AI has raised $200,000 in a pre-seed funding round from the Madica program, backed by Flourish Ventures.
- The company is developing an AI-powered cloud platform that automates influencer marketing operations from start to finish.
- With this investment, Hypeo AI aims to expand its presence across the Middle East and North Africa (MENA) and redefine how brands collaborate with content creators.
Morocco-based startup Hypeo AI, specialized in AI-powered influencer marketing, has announced securing $200,000 in a pre-seed funding round from the Madica program, aiming to strengthen its technological capabilities and expand into new markets.
Hypeo AI is building a comprehensive cloud platform that leverages artificial intelligence algorithms to automate every stage of influencer marketing — from selecting brand-aligned partners to analyzing content, tracking performance, and managing payments — enabling brands and creators to collaborate more efficiently and transparently.
Commenting on the funding round, Meriam Bessa, co-founder and CEO of the company, said:
“Our goal is to transform the way brands collaborate with content creators in the region. With Madica’s support, we’ll be able to accelerate the development of our technology and expand into new markets across the Middle East and North Africa.”
This investment aligns with Madica’s mission to accelerate the growth of promising African startups by providing funding, specialized training, executive mentorship, and access to global investor networks — empowering them to achieve sustainable growth and global competitiveness.
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