- Logidoo announces the acquisition of Kamtar, an Ivorian logistics platform backed by Toyota Tsusho, strengthening its footprint in West Africa.
- The deal supports Logidoo’s hybrid model that integrates digital platforms with on-ground logistics infrastructure for a more connected African network.
- The acquisition reflects a growing “buy-over-build” trend across Africa’s tech sector, as startups prioritize acquisitions for faster, more efficient expansion.
Logidoo, a Morocco-based logistics startup specializing in multi-channel freight and delivery solutions across Africa, has announced its acquisition of Kamtar, an Ivorian road freight platform backed by Toyota Tsusho’s venture arm.
The acquisition strengthens Logidoo’s presence in West Africa and expands its operational capacity along the trade corridor connecting North and West Africa, as part of its vision to build an integrated pan-African logistics network.
Founded in 2018, Kamtar operates a digital freight platform in Côte d’Ivoire and Senegal, connecting over 5,000 transport operators with companies, manufacturers, and large corporates.
Through this acquisition, Logidoo aims to combine Kamtar’s regional expertise with its own digital ecosystem to deliver a more efficient and unified logistics network that supports intra-African trade.
“This integration marks an important step in our growth journey. It will allow us to deliver more integrated, reliable, and competitive transport solutions while expanding our regional coverage,” said Tamsir Ousmane Traoré, Founder and CEO of Logidoo Group.
Building a Hybrid Logistics Ecosystem
Logidoo’s model combines digital innovation with physical logistics operations, creating an end-to-end solution that includes:
Afridoo – a logistics management software suite.
TexMiles – an urban delivery service.
Doomaket – a B2B digital marketplace.
By integrating Kamtar’s expertise in road freight, Logidoo strengthens its capability to manage the entire supply chain, from first mile to last mile, providing more seamless transport solutions across the continent.
The “Buy-Over-Build” Trend in Africa’s Tech Landscape
The Logidoo–Kamtar deal represents a wider shift toward consolidation in Africa’s startup ecosystem. More startups are now acquiring existing players instead of building new verticals internally — a strategy known as “buy over build.”
This approach has become particularly common in sectors like fintech, logistics, and e-commerce, where speed and scale are critical.
In 2025, companies such as Stitch, LemFi, and Moniepoint in fintech, and Ora, Chowdeck, and the merged MaxAB–Wasoko entity in commerce, have all embraced this strategy to grow their market share and operational depth.
A Step Toward an Integrated African Logistics Future
The acquisition follows a period of volatility in Africa’s logistics sector — most notably the collapse of Sendy in 2023 despite raising over $26.5 million in funding.
For Logidoo, acquiring a regionally established operator with strong corporate backing like Kamtar represents a strategic move toward sustainable growth through integration, not overextension.
With this acquisition, Logidoo positions itself as a key player in shaping the next generation of African logistics, powered by technology, collaboration, and scale.
العربية (Arabic) To read the article in Arabic, click here
